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Need real answers to marketing challenges? Find expert takes, how-tos, and honest answers to the questions business owners and marketers ask every day.
Business Growth and Sales
Understatement of the year: businesses are facing a lot right now. While owning a business has never been for the faint of heart, the past few years have really put business...
Digital Marketing
In a world filled with digital ads, how can you make your business stand out among the rest? And what does SEO have to do with it? It’s easy to get lost in this digital world, so...
Business Growth and Sales
The first time I heard the expression “growing pains,” I was around eight years old and terrified my legs were broken because they were sore and achy. My mom assured me that I was...
Company Culture
When it comes to growing your business, some of the most critical components involved are also the most intangible. As a business owner, you’ve probably spent a lot of time...
Company Culture
Name: Bailey Alexander Position: Photographer / Videographer Location: Lubbock, Texas Job Description: Capturing photo and video content for social media and online avenues!
Branding and Positioning
Your brand has stiff competition online. Not only do you have to compete with other businesses in your industry, you also have to compete for the actual time and attention of your...
Digital Marketing
We are officially past the point in marketing history when running digital advertising campaigns is something your business should just consider. Now, it’s a non-negotiable part...
Business Growth and Sales
“It’s like I’m drowning, and someone just handed me a baby.” This is how one of my best friends once described how he was feeling when he and his wife welcomed their fourth child...
Digital Marketing
Goals on their own aren’t always enough. Instead, we need very precise, tangible objectives to help us accomplish our objectives. That’s where SMART Goals come in: they help you...