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Business Growth and Sales
Small Business Growth Cycle
Thriving: 5 Stages of a Business's Evolution When you set out to start your business, you may not have realized it would be like raising a child. It requires nurturing, which...
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Need real answers to marketing challenges? Find expert takes, how-tos, and honest answers to the questions business owners and marketers ask every day.
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Website Design
Behind The Project: Downtown LBK Website
A downtown area is the driving force behind a city. When Primitive began this project with Downtown LBK (DLBK)and the Lubbock Economic Development Alliance (LEDA), that is what...
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Company Culture
Our Guide to Taking a Sabbatical
Here at Primitive, we celebrate our employees' dedication with intentional time off. We get a lot of questions about the work culture we've created and the ways we care for our...
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Branding and Positioning
Laying the Foundation for Effective Brand Strategy
Crafting a killer brand strategy is more intricate than whipping up a snazzy logo or posting catchy slogans. It flavors your brand with purpose, values, and a unique charm so that...
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Branding and Positioning
Brand Management 101
What are the elements of successful brand management?
Branding and Positioning
A Behind-the-Scenes Look at a Branding Workshop
What to Expect from a Branding Workshop Because so many of you have asked, we knew we had to deliver. That’s right, we are about to give you a peek into one of our favorite...
Digital Marketing
Primitive’s 2024 Digital Marketing Predictions
At Primitive, closely monitoring shifts and changes in the digital tide is just one of the many things we take pride in doing for our partner clients. From the explosive growth of...
SEO / AEO
SEO vs. SEM
Behind the Acronyms: SEO vs. SEM A few buzzwords, or shall we say acronyms in marketing, are SEO (Search Engine Optimization) and SEM (Search Engine Marketing). While those terms...
Business Growth and Sales
The Ultimate Starter Guide to Building Your Marketing Budget for 2024
It’s (been) official. 2024 is here, and so is your opportunity to seize this year and capitalize on digital marketing for your business. However, it's no secret that this...